Ten years ago, four authors came together to start a new conversation
about marketing. The result was a book called The Cluetrain Manifesto
and with it Chris Locke, Rick Levine, Doc Searls, and David Weinberger
nailed 95 theses on the door of the Internet and challenged us all to
wake up to a transformation underway in how companies and people engage
After 10 years, What have companies learned? What was right and wrong? What was left out
that companies… Continue
Added by Veronica Rosso on May 13, 2008 at 10:30am —
is a very well know writer and thinker. He is mostly known for two popular books: The Tipping Point
(personally I consider the first book by far better than the second one).
In a new article
Added by Franco Folini on May 11, 2008 at 1:00pm —
I would like to share with you all the original PowerPoint presentation I made for teh BAIA Event "From Leonardo to Web 2.0
" at the Metreon in San Francisco on December 13, 2007. …
Added by Franco Folini on May 10, 2008 at 7:13pm —
Last Friday, April 18, 2008, BAIA to co-hosted a video-conference panel in collaboration with Veneto Expo
. The California panel connected with the audience at Vega Park
in Venice, Italy from the WSN Pirelli/Telecom Italia Lab in Berkely. The topic of the event: "Emerging entrepreneurship and global markets in digital media". Panelists included:
- Richard Boly ,US Embassy,…
Added by Matteo Fabiano on May 8, 2008 at 4:37pm —
has released a report on the impact of social media on the media
landscape. It surveyed 17,000 Internet users worldwide in March 2008.
The report states that social media is a global phenomenon.
Did you know that China
has 42m bloggers compared to the US's 26m?
Added by Veronica Rosso on May 7, 2008 at 10:36am —
This is a very interesting report about the major Internet trends. It was published by Morgan Stanley on March 18, 2008. Please note that it's a PDF document over 6MB. LINK
. Let me know what you think about this… Continue
Added by Franco Folini on May 5, 2008 at 9:30am —
Milan is similar to New York! This is the opinion of Mark Worden a British journalist. He wrote an article about Milan published by the British magazine Italy
. I found the article while browsing and I would like to share it with you.
In particular, having lived in Milan for about 10 years, I think the following sentence capture an interesting aspect of the Milanese personality:
Whenever the weather is beautiful in Milan you hear people say, ‘
Oh, this is the… Continue
Added by Franco Folini on May 4, 2008 at 10:00pm —
According to Wired
, San Francisco is not the best place to find a great pizza. But somebody, in the American tradition of unconditional faith in chemistry and engineering, have now found a way to make a real Italian pizza here on the San Francisco Bay! The trick is to add a few chemicals to the local water and make it like water in Naples. Considering the recent huge pollution problem in Naples, I'm not so… Continue
Added by Franco Folini on May 3, 2008 at 7:30pm —
You can find me in many blogs, mostly in Italian
Added by Luca Conti on May 3, 2008 at 12:58pm —
BusinessWeek publishes a simple list of strategies to mange a company online profile. I recommend to take a look and post here your comments!
Here is the link!
Added by Franco Folini on May 1, 2008 at 8:30am —
Innovation is about actually solving problems, figuring out how to do it, then actually doing it. Of, course, that's easier said than done.
has found an unusual way of doing it. They post challenges -- problems that people are looking to solve -- on their web site, and offer cash prizes for solutions. So far, Innocentive has over 140,000 registrered "solvers," people who have domain knowledge… Continue
Added by Franco Folini on April 30, 2008 at 7:30pm —
Not everyday, but once in a while we find some positive news or opinions about Italy. This week the good news are coming from The Economist
, a magazine that is always though with Italy and Italians. According to a recent article FIAT
was able to reverse a terrible financial and market situation and is finally headed to a very positive recovery. The person who… Continue
Added by Franco Folini on April 29, 2008 at 4:00pm —
Michele Ursino, one of the founders of BAIA, has been interviewed by Roberto Bonzio, a Reuter's journalist from Italy, for the blog "Italiani di Frontiera". It's an interesting interview that highlights the problem of underutilized Italian talents (… Continue
Added by Franco Folini on April 28, 2008 at 1:19pm —
Once a year, Y-Combinator
holds Startup School, its "annual free conference for hackers
interested in startups." This year's videos from speakers like Jeff Bezos, Marc Andreessen and Peter Norvig among others are available online here:…
Added by Matteo Fabiano on April 22, 2008 at 3:22pm —
"The second Web 2.0 Expo San Francisco takes the pulse of the Web ecosystem and looks to its future, training a spotlight across the Web 2.0 universe to illuminate how the Internet Revolution is being created and delivered."
Web 2.0 Expo is for the builders of the next generation web: designers, developers, entrepreneurs, marketers, business strategists, and venture capitalists, people who have… Continue
Added by Veronica Rosso on April 13, 2008 at 4:14pm —
Today i receive an invitation for an event in Silicon Valley (link to Upcoming
) organized by the local chapter of the ACM
. What impressed me was not the topic of the event, Computing in Transition
, but the resume of the major speaker, Nick Tredennick
, a resume pure Silicon valley semi-serious style. Enjoy and get inspired:
Added by Franco Folini on April 11, 2008 at 5:55pm —
During the recent Mind the Bridge 08 series of events in San Francisco, I had the pleasure to meet the great finalist companies and their representatives. It was humbling to be part of the roster of presenters with Giacomo Marini, Vittorio Viarengo and the other speakers. Here are my slides from the day. I posted my two cents on doing business in the US
from an Italian perspective on Slideshare.
Added by Matteo Fabiano on April 8, 2008 at 2:29pm —
The Italian newspaper "La Repubblica
" on March 29, 2008 published an article about the "Mind the Bridge
" business competition, endorsed and supported by BAIA: Sei progetti made in Italy alla prova della Silicon Valley
by Paolo Pontoniere.
Added by Franco Folini on March 29, 2008 at 4:30pm —
On March 26, 2008 the Franco Folini, BAIA director of communication, has been interviewed by Roberto Bonzio, a Reuter journalist, for the ItalianiDiFrontiera
Franco Folini is the president and founder of Novedge
, the world largest online store for CAD/CAM and 3D software products. During the… Continue
Added by BAIA LINK on March 28, 2008 at 8:00am —
Today, and in the months ahead, we must think and act with keen optimism and determination.
While I was traveling back home during the holidays, in my native Torino – which is also the 2008 World Design Capital – I… Continue
Added by BAIA LINK on January 24, 2008 at 8:30am —