Mobile Offers and Mobile Payment

Event Details

Time: May 10, 2012 from 6pm to 9pm
Location: Pillsbury Winthrop Shaw Pittman LLP
Street: 50 Fremont St
City/Town: San Francisco
Website or Map: https://s07.123signup.com/ser…
Event Type: panel, technology, mobile
Organized By: GABA
Latest Activity: May 4, 2012

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Event Description

Mobile payment, mobile wallets and NFC are the hot topics for 2012 in the start-up world as much as in the financial industry. But mobile payment alone gains little traction: There are no significant benefits to consumers or retailers, just a different user interaction that replicates more of the old paradigm than a new experience.

Integrating highly targeted offers and loyalty programs on mobile devices combined with mobile payment creates a proposition that benefits all stakeholders and will redefine the retail landscape.

Cost: $20 GABA members, $29 Partners (Promotion Code for BAIA members: GABA12)

Details and registration:

https://s07.123signup.com/servlet/SignUp?Info=&PG=1532265182300&P=15322651911424597200